It’s October which means people will start shopping for the holidays pretty soon. E-commerce is booming especially during the holidays. Americans are expected to spend between $843 BILLION and $859 BILLION this holiday season, which accounts for almost 30% of yearly sales. Recession, where? People will spend money on Black Friday, Christmas, and NYE. If you don’t have a solid marketing campaign ready to go, you’re really missing out on big money!!!
Did you plan the photoshoot and visuals? Did you narrow down the key messages you want to transmit? What’s your main goal? Do you need to get rid of the old inventory? Or do you plan on launching an influencer campaign this season? It’s not by accident that Amazon, Target, and Nordstrom rack up all this money during the holidays. They start planning their holiday campaigns 6-12 months in advance.
But it’s not too late if you get started right away. Since you don’t need to hire a supermodel and schedule your ads on national television you still have the opportunity to plan a successful holiday campaign and make some coins.
Below you will find the 6 Pilars of a Successful Marketing Campaign. This is a slide from our Fashion Marketing Course Elevate in 60 Days.
Elevate in 60 Days will teach you how to launch a marketing campaign from start to finish and will have more details in regard to each step. As an added BONUS you will receive one monthly session with me where you can pick my brain, tackle business challenges, and have your personal PR & Marketing Expert for your Business.
My loyal readers will receive $100 off with the Code “COSIGN” BUT ONLY UNTIL THE END OF OCTOBER REGISTER NOW!!!
If you already have an idea for a holiday campaign but don’t know how to structure it or just need expert advice on how to make it a success, feel free to book a 45 min strategy session here (costs will apply).
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