Over the past 10 years I have worked for and with several brands such as Curls, Shea Moisture, Swarowski, Google, Uber, Hennessy, NYFW, Coca-Cola, Omni Hotels, Stila, Covergirl etc. I’m always being asked the question of how to receive sponsorships from brands. Some people wonder why brands don’t want to work with them or what they’re doing wrong with their pitching approach.
Here some pointers why brands don’t want to work with you:
You don’t bring anything to the table: Whenever you approach a brand you have to make yourself interesting to them. What’s special about you? What will you help them make a sale or increase their popularity? Do you have an engaged audience? Do you create original or creative content? Do you have a unique perspective or a one-of-a-kind look? Are you involved with an event that could touch many potential customers in one sweep?
You don’t target their target demographic: Let’s say for example you want to approach a premium brand but have only been promoting and working with lower end brands it’s very unlikely you will get a deal with that higher end brand.
You’re unprofessional: The first impression counts whenever you are trying to contact brands. Always approach a brand with professional pictures, a media kit, highlights of what makes you special, and your specific value proposition. Also, clean up your social media since these channels will be the first ones they will check out. No brand wants to see an endless collection of selfies, you turning up in every other picture, or captions with foul language. They want to see that you will actually represent a brand and make them shine in the best light.
You’ve been going hard for their competition: Even if you approached a company professionally and did everything right your proposal might still be rejected due to prior strong advocacy of a competing product. So you either have to let some time pass between the competitor and the new brand or take those posts off .
I hope this helps if you don’t know how to create a media-kit or a value proposition in your pitch feel free to send me an email email@example.com and I will give you advice.
Texas girl reporting live from Winter. I’m miserable in these thirty and forty-degree days so I cannot imagine what it must be like up North! I’m a lover of the sun, so when I see it out and still step out to icicles… it’s a problem! Regardless, I have to work and leave the hibernating for the animals of the world, so when Vuliwear reached out and let me take their fly shades for a spin it was just the motivation I needed to step outside.
Winter can be so drab. It gets dark super early and sometimes it’s even dark during the day! I don’t know about you, but I go into total ice queen mode and the perfect accessory for my bougie tendencies are sunglasses. They give you a sort of mysterious aesthetic that simultaneously makes you look like the most important person on the street. I’ve seen some forums recently where people are asking whether it’s okay to wear shades in the Winter and I was a bit surprised that not everybody takes advantage of the glamorous glimmer the sun shows in the Winter months. So! Since my Vuliwear glasses have a classic aviator style with a unique twist, I thought I’d do some browsing and share some inspo for y’all on the best looks to pair with sunglasses this Winter.
I love the trend of the orange camo pants these days and of course, Rih did it better than the rest. Pair this grungy, bulky look with your hater blockers and you can’t be stopped. Some things I like about the Vuliwear sunglasses is that they have earthy tones, playful designs that reflect an insect’s eye and are also super lightweight despite the illusion of the aviator style, so it’s easy to be versatile with them. Most of the other looks are some form or fashion of a French, Chic twist. You’ve got to love a fitted outfit with some standout shades to add some demeanor, talk about classic. I’m thinking Sandy from Grease, Breakfast at Tiffany’s and Pretty Woman all in one. Last but not least, my men. You’ve got one look and one look only. Totally kidding, but I am only giving you one source of inspo because how do you not want to resemble Future on the cover of Oyster Magazine? He’s sporting some BlknBlu Vuliwear sunglasses with a dramatic metallic puffer coat. Can you say look at me and stay away at the same d*** time?!
No? Me neither lol! Well, I guess we have to work with what we got :-). Being Bikini Ready doesn’t start with your body but with choosing the right swimsuit that will flatter your physique and hide imperfections. If you have been following me you should have realized by now that I love deals and therefore wouldn’t spend more than $90 on a swimsuit unless I’m being invited to one of Diddy’s legendary yacht parties. Here my recommendations based on your body type. All swimsuits are from Target if you like a piece simply click on the picture or the price:
Busty and Problem Zone Mid-Section:
This Mesh-Inset Bandeau One Piece is figure-flattering and flaunts your assets with sporty mesh inserts. It has removable cups and a removable strap for extra comfort and sexiness. Price: $39.99 by Target
Pear Shaped (heavier on the bottom than top):
This playful black and white print is complimented with a pop color crochet trim that’s right on that boho trend. The underwire and push-up bra gives you that extra enhancement. The thin strings on the bottom won’t draw too much attention to the ticker part of your body.
Price: $17.99 for Top and $14.99 for Bottom by Target
This printed bikini is the perfect suit for the modern boho girl. This push up midkini bikini top has attached over the shoulder straps and a double wing back hook closure for a great fit.The longer top will create the illusion of working with more up there 🙂
Price: $17.99 for Top and $14.99 for Bottom
Turn heads with this eye-catching combination of bold colors and mirrored geo-print designed to draw in your waistline and enhance all your curves. Well placed black panels and lengthening princess seams will keep those eyes wandering just where you want them to create a smooth, slimming look. Soft bra cups, comfy under wires and adjustable straps add comfort with a flattering look and feel.
Price: $69.99 by Target
I hope this helped you out, guys! Let me know what you think.